Podcast: The Honest Truth About Dishonesty

I was listening to a recent Point Of Inquiry podcast titled The Honest Truth About Dishonesty, where Dan Ariely explained some of the research he’s done into honesty and dishonesty.

For example, in one test, he asked people to complete a math test. Then, they were to grade their own test, put the paper into a paper shredder, and tell the researcher how many questions they got right. They would be paid one dollar for each correct answer. What he didn’t tell them was that the paper shredder was fake – they could retrieve the test and check how many questions were actually correct. What Ariely found was that the average number reported on the test was “6 correct”, but the average number of actual right answers was 4. This discrepancy wasn’t due to a small number of big cheaters. Instead, it was due to a large number of small cheaters. More specifically, out of the 30,000 people involved in his study, 12 people were big cheaters, 18,000 people (or 60%) were small cheaters, and the remaining 12,000 (40%) didn’t cheat.

One theory for the why people cheated only a little bit was that people have two opposing forces in their heads: they want to see themselves as good people and, on the other hand, they have a selfish desire to work for their own interests. So, people cheat in small ways – cheating to get an advantage, but cheating only a little bit so that they can maintain an idea of themselves as “good people”.
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Slashdot: Considering a Fair Penalty For Illegal File-sharing

Slashdot: Considering a Fair Penalty For Illegal File-sharing

An anonymous reader writes with this excerpt, following up on yesterday’s announcement of the 1.5 million dollar verdict against Jammie Thomas:

“This week a federal jury handed down the verdict in the third file-sharing trial against a Minnesota mother of four who has been fighting against the charges brought by the RIAA since 2005. Understandably, a lot of people are outraged by this verdict and while reading through comments about the fine on some online forums, I saw some interesting opinions on how these fines should be assessed. The point that $62,500 per song is excessively high seems to be something that everyone can agree on, but what actually is fair seems to be a big point of contention.”(Link)

While I think this is a reasonable question, and think the penalties are absurdly large, Slashdot quickly descended into a chorus of “there should be no penalty; piracy should be legal” arguments with other people voting them up. It’s irritating and frightening to see technology sites decend into this kind of nonsense. It’s like being a store owner and seeing a majority of people arguing that they feel completely justified stealing everything they want from stores [insert thin justification here] – oblivious to the consequences to stores or society. Even worse, I sort of feel a kinship with tech-savy people, so it feels like a betrayal by people who should know better.

What I find most odd about the whole thing is how their judgment changes when some company benefits from piracy. Two days ago, there was a story on Slashdot about a cookbook that took a recipe from the internet. When this was discovered, the company responded with “everything on the internet is public domain; we did the original author a favor”. People weren’t too happy about a company earning money by taking a recipe from an individual and selling it. Yet, so many of the comments in the “Considering a Fair Penalty For Illegal File-sharing” article work equally well to argue for the company’s “right” to take and print up someone else’s recipe.

Some examples:

You are the fool that allows an idiotic fine like this to happen. Pirating music is not like stealing cars. I’ll repeat: pirating music is not like stealing cars. When I download a torrent, NO ONE LOSES ANYTHING. The publishing company doesnt end up with one less copy of the album on their hard drives, the artist doesnt lose the ability to play the song. I would never have paid for that album, and no one who downloads through me would pay for it either. No one loses anything. (Link)

Put into the context of taking someone’s copyrighted material and selling it (as the cookbook creator did):

You are the fool that allows an idiotic fine like this to happen. Pirating [recipes] is not like stealing cars. I’ll repeat: pirating [recipes] is not like stealing cars. When I put [someone else’s recipe in my cookbook], NO ONE LOSES ANYTHING. The [cook] doesnt end up with one less copy of the [the recipe] on their hard drives, the [cook] doesnt lose the ability to [make the recipe]. I would never have paid for that [recipe], and no one who [reads my cookbook] through me would pay for it either. No one loses anything.

Slashdot:

Just because they downloaded does not mean that the product is worth paying for. Besides, this is completely irrelevant. Logically, pirates take nothing from anyone. The only argument that I’ve ever seen (and it’s a terrible one) is the “potential profit” argument. But, really, it’s impossible to steal money that only exists in the future of an alternate dimension where the artist/business made more money. Also, everyone in existence is ‘guilty’ of ‘stealing’ profit that others could, potentially, have had (you ‘deprive’ someone of potential profit merely by choosing not to buy a product). Our illogical capitalistic society is what needs fixing. (Link)

Put into the context of taking someone’s copyrighted material and selling it (as the cookbook creator did):

Just because [the cookbook creator used the recipe] does not mean that the [recipe] is worth paying for. Besides, this is completely irrelevant. Logically, pirates [like the cookbook creator] take nothing from anyone. The only argument that I’ve ever seen (and it’s a terrible one) is the “potential profit” argument. But, really, it’s impossible to steal money that only exists in the future of an alternate dimension where the artist/business made more money. Also, everyone in existence is ‘guilty’ of ‘stealing’ profit that others could, potentially, have had (you ‘deprive’ someone of potential profit merely by choosing not to buy a product). Our illogical capitalistic society is what needs fixing.

This would mean, of course, that the original creator of the recipe (or any writing, music, software, movie, etc) has no grounds to complain if some company takes their work and sells it.

Slashdot:

Has it occurred to you that you are proposing the destruction of the value of human labor on a massive scale?
Nonsense….
That’s what a labor market is like; you get paid for your actual labor, not the fruits thereof, or all the value that the fruits might yield.
If authors cannot sell many copies of their book (the fruit of labor) because people just copy the few that were sold, and then copy the copies, and so on, they’ll just change models or get a better job. Perhaps an author will demand payment up front — $10 per hour of writing, or something — and find that it works better, since no one yet knows how to copy him. (Link)

Put into the context of taking someone’s copyrighted material and selling it (as the cookbook creator did):

It’s perfectly okay for the cookbook publisher to take the recipe or any text written by any author, put it into a book and sell it. The original author should “get paid for your actual labor, not the fruits thereof, or all the value that the fruits might yield”.

How silly that a “lawyer”, of all people, can’t see through the illogicalness of his own statement.

Of course, this can be generalized to a lot more than cookbook recipes – the ultimate outcome being that companies can sell copies of music, books, music, whatever they want because “copying isn’t theft”, and “you can’t prove anyone would’ve bought it (at full price)”. At least there were a lot of comments in the cookbook article attacking slashdotters for their double-standard. Personally, I think the distinction between “free piracy” and “pirate and sell” is a bit of an arbitrary distinction, since most of the consequences are the same.

Getting It Wrong: Johanna Blakely [TED Video]

I generally like TED videos, although it seems like on the issue of intellectual property, they skew towards being against IP. In this video, Johanna Blakely talks about the relatively low amounts of intellectual property law in the fashion industry – there are trademarks, a few patents, and no copyrights. She goes on to argue that the rest of the world can learn from this – i.e. they should reduce or eliminate intellectual property laws because it will lead to innovation, like it does in the fashion industry. Of course, she’s got it all wrong.

I could go on about the numerous problems I see in her argument, but for the sake of brevity, I’ll point to just two:

The number one problem with her talk is this: she equates designers copying each other’s designs with copyright protection. In fact, what she’s talking about is more similar to patents, not copyrights. If I see an application that does “X”, and I think “I’m going to make a product just like that” — guess what? That’s totally legal. For example, if I see Quattro Pro, and think “I’ll make something called Microsoft Excel” – 100% legal. If I play a game called “Dune 2“, and think “I’ll make a game called Starcraft” – 100% legal. That’s the intellectual equivalent of a “fashion knockoff” – and it’s 100% legal in both the software industry and the fashion industry.

She supports that view in her own video when she says:

5:45-6:10
The counterfeit customer was not our customer.

Blakely: This is a very different demographic. And, you know a knock-off is never the same as an original high-end design. At least in terms of the materials; they’re always made of cheaper materials.

Yup. Which is exactly why the software industry isn’t that worried about someone making a ‘clone’ of their software product — because when someone copies a piece of software, they never do it quite right, it always has it’s own personality which is different, and often inferior to the original. On the other hand, copyright is used to stop exact duplicates. Exact duplicates do not exist in the fashion industry. There is no such thing as “I pirated a copy of Microsoft Office and Starcraft, but they are inferior versions of the official versions of Microsoft Office and Starcraft.” There is no such thing as “pirated bits are cheaper/inferior to authentic ones”.

So, her entire talk could really be summed up as “software patents shouldn’t exist because the fashion industry survives just fine with the existence of knock-offs”. Personally, I have no problem with that lesson.

A second major problem I wanted to point out is this misleading chart. At 12:35, she shows this chart comparing the sales of “low IP industries” (food, cars, fashion, furniture) and “high IP industries” (films, books, music).

He suggestion here is that lower IP protection results in more production and more revenue. That’s an interesting conclusion.

There’s a variety of interpretations someone could make from that chart.

Since everything in the left section is physical products, everything in the right section is digital products, maybe the lesson is that physical products bring in more revenue than digital ones. Maybe the lesson is that physical products don’t need much intellectual property protection because they’re always tethered to physical items. Or maybe the lesson is that people just don’t/won’t ever spend as much money on books, music, and movies as they spend on necessities like food, automobiles, clothing, and furniture – regardless of the intellectual property protection. I have a hard time believing that eliminating intellectual property protection would somehow cause spending on books, movies, and music to skyrocket 20 or 50 fold – so that they could rival the gross sales of the food and automobile industries. Yet, that seems to be exactly what Blakely is suggesting with this chart. Can you imagine spending as much on music as you spend on food each and every week?

Here’s another little fact: the software industry, which is not shown on her chart, had a worldwide revenue of $304 billion dollars in 2008. This would place it below food and automobiles, but higher than fashion and furniture. I wonder why she left it off her chart.

Update: Another problem I wanted to point out in this video is the fact that one fashion designer copies another designer, the general public is still paying the fashion industry. Now, maybe the second designer can complain about someone else getting paid for their own work, but the consumer is still paying money to the fashion industry (since both designers are part of the fashion industry). On the other hand, when piracy happens with digital media, it’s not creators copying from creators. Rather, it’s consumers getting the products for free — it means the consumer is not paying into the industry. This is another reason why the “high IP / low IP” chart is particularly wrong: because when the fashion industry has low IP protection, the consumer is still paying the fashion industry. In contrast, when digital media has low IP protection, it means the consumer is not paying money to the digital media industry. This suggests that the fashion industry would not be particularly harmed by low IP protection (as measured by the amount of revenue flowing into the industry), but revenue would decrease if digital media had no IP protection.